Just when you think you’ve got all caught up with technology, it changes. Your blog looks great and you’re in love with your new Word Press site. Your Pinterest page is smoking hot and you’ve finally got the hang of Google +. Hold your horses ladies. Is there something you’re forgetting? Lipstick? Check. A good wireless mouse? Check? A tablet that fits perfectly in your purse? Check. Video? Video that can earn you dollars? Huh? What? OMG – you forgot the video? Yep, your audience has and will always have a love for you – and having video on your site is a superb to enhance your relationship with them. 24 hours of video are uploaded to YouTube every minute. Hundreds of millions of videos are watched every month on mobile devices! So is it a good idea to leave this mode of media out?
Yes blogging mamas, or how we now phrase it, Vlogging mamas, the market for online video ads has never been hotter. According to comScore, 156 million U.S. Internet viewers watched 8.3 billion video ads in March.
I’m not saying you should do video to become famous. Do it because your audience deserves it. They honestly want to see and hear what you have to say. Why else are they coming to your blog, tweeting and Facebook commenting with you? Dive in! There’s no better time than now!
Also, don’t fall into the fantasy of going viral…My advice? Don’t aim for going viral (chances are slim). I’d rather see a mom vlogger get a few hundred high quality video views from her core audience as opposed to back alley lookie-loos who are not authentic loyal viewers. Don’t put pressure on yourself by obsessing over numbers. Do a good job, produce from your heart and shine in your niche.
Because video production is one of my passions and creative outlets I decided to become a Founding Partner in one of the fastest growing YouTube Networks for MOMS — Called Mom Pulse – it’s an honor for me to help thousands of women go beyond the written word and help them launch video on a larger scale. We encourage and teach blogging moms to do mini vlogs, navigate the waters of YouTube and how to rock it out their way in their voice.
Mom Pulse is especially attractive to the mom who wants to step up her blogging by adding video because it’s fun and a thrill to see what video offers! Plus fans love to watch and moms can earn dollars off video views.
There are dozens of great Mom and Family video channels on YouTube, and potentially thousands of others that currently live within blogs outside of YouTube. Mom Pulse connects them together to build an influential network. We want every mom to design and build her own YouTube channel as she has her voice and her style. Plus, dedicated moms will have access to advertising libraries. Revenue and video go hand in hand and I’m excited that Mom Pulse is something new and fresh and is clearly a fast growing vlog community for moms.
More about the hype! Mom Pulse - is a new community on YouTube exclusively dedicated to video content created by moms and for moms. MomPulse is being created to help make it easy for moms to create video content, build a established video creators and moms new to the video world. As a mom, your channel is 100% your voice, your brand, and your style. Mom Pulse is created and run by Fullscreen, which uses their proprietary video and advertising technology, YouTube partnership and expertise to build powerful new media networks.
And remember mamas, “Short, Sharp and Sweet – the golden rule to making great videos!”